Retail Poisoning is the act of disrupting consumerism by intentionally injecting: critical / corrupted / fake / glitched data and/or hardware, in existing online and offline retail outlets.
Retail Poisoning is the act of intended (mis)placement. It is in direct contrast to a consumer-oriented society that relies on mass production. Retail Poisoning challenges marketing language and corporate communications, revealing their contradictions and dangerous manipulations. Retail poisoning disturbs consumption by deliberately placing critical, controversial or manipulated information or items in online trading and in real sales locations. Retail Poisoning initiates radical change by encouraging everyone to take action and take control again.
Participants prepare interventions during the workshop that are intended to criticize, change and disturb products in real shops. For the workshop, participants are invited to develop counter-consuming strategies in the public and commercial space (offline or online). The works can take the form of minimalist interventions, performances, physical objects, hardware hacking, tactical media, or other interventions in daily consumption.